Metaverse Odyssey: Igniting Grassroots Brand Integration

Hello Hishmad! Thanks a lot for taking the time to read through my SIP!
Here are the answers to your question:

Can you provide a breakdown of how the $12,000 grant will be used across game production, brand partnerships, marketing, and rewards? This would help the DAO assess the financial feasibility of the proposal.

Grant Amount: $12,000
Taxes (30%): $3,600 (based on our actual legal structure in France)
Net Budget: $8,400

  1. Production & Creation – $3,200 Game design, partner avatars, quests, technical integration, and testing.

We optimized this cost by leveraging a previous experience we now own the rights to, after the closure of a company I (Robin) worked for. It will be fully rebranded and updated to align with the latest TSB tools and guidelines (Find here a teaser of this past experience: https://youtu.be/H7nhg70dNIs?si=zTuGpYnyIHiA6VfT)

  1. Communication & Marketing – $2,000
    Pre-launch campaign, community management, and post-event content.

  2. Live Event Organization – $1,800
    Game Nights, streaming, event tools, and player rewards.

  3. Post-Event & Reporting – $600
    Impact analysis, report writing, and public release.

  4. Management & Coordination – $800
    Project oversight, partner follow-up, and administration.

What types of brands are you targeting for the three collaborations, and what specific incentives or value propositions will you offer to convince them to join The Sandbox ecosystem?

We will reach out to NFT projects with an active community that have not yet integrated into The Sandbox, leveraging TSB’s support to bring them in.

Value proposition for brands:

  • Strengthen community building around their brand

  • Increase the lifetime value (LTV) of their holders

  • Provide a built-in utility for their existing communities through ongoing activations (with potential future avatar collections)

  • Create more connections in the Web3 space and open doors to new partnerships

  • Generate repurposable social media content from the event, offering months of storytelling potential and the chance to earn additional media coverage

Beyond the events, what specific mechanisms or follow-up activities will you implement to ensure that the 30% first-time players remain active in The Sandbox after the Odyssey concludes?

Beyond the Odyssey itself, we’ll actively support our partner by sharing tailored strategies they can use to keep engagement high within their own community on The Sandbox.

After the Metaverse Odyssey, we’ll continue crafting new game experiences and running events on the platform, where both our community members and partners are invited to participate. This creates a consistent cycle of activity and visibility, ensuring that first-time players have regular opportunities to come back, engage, and remain active in the ecosystem.

How central is the Tiny Fighters lore to the event’s narrative? Will the events be accessible and appealing to players unfamiliar with Tiny Fighters, or is prior knowledge assumed?

The Tiny Fighters narrative provides our partners with a clear reference point and foundation they can lean on, while also giving the community a story they can connect with and rally around.

The lore is embedded in both the games and the marketing, creating coherence without being restrictive. Each chapter is self-contained and independent, meaning players don’t need prior knowledge to enjoy the experience. Newcomers can jump right in, while returning players still benefit from the evolving storyline.

You mention creating a blueprint for brand onboarding. How do you envision this being adapted for different types of brands or industries in future iterations, and what specific metrics will you include in the “Onboarding Impact Report” to demonstrate scalability?

This will be an event featuring multiple brands on a single Sandbox map, with each brand having its own dedicated space and quest. If this activation proves successful, we will adapt the format to offer full branded games supported by a clear distribution strategy, leveraging our community of creators to maximize reach and impact, while ensuring a fair pricing for all.

Here are the types of data we typically share with clients after a campaign (based on a recent test activation run on another platform):

Hosting 2-3 weekly Game Nights sounds ambitious. Can you elaborate on the scope of each event (e.g., number of players, duration, complexity) and how you’ll manage the logistical challenges of running them consistently?

This number (2–3) wasn’t chosen at random — it’s based on our activation strategy.

Our goal is to balance partner visibility, Sandbox-led activations, and our own community events.

  • Partner benefit: Each brand partner gets 3 dedicated Game Nights during the month, ensuring their community has multiple touchpoints to engage with The Sandbox.

  • Sandbox synergy: We would like to collaborate with The Sandbox to highlight the platform’s ecosystem and drive cross-pollination between communities.

  • Tiny Fighters selection events: Additional Game Nights will focus on our own lore and competitive elements, such as selecting future Tiny Fighters, to keep momentum high and give non-partner players a reason to return.

Over a 4-week event phase, 2–3 Game Nights per week = 9–12 total sessions. This structure ensures:

  • Regular, predictable engagement for players

  • Multiple opportunities for brands to measure impact

  • Consistent visibility for The Sandbox across diverse audiences

To ensure quality and reach, we’re connected with Web3 metaverse streamers who will help host and broadcast the events. Part of the funding will be allocated to fairly compensate them for running and promoting these sessions, amplifying both participation and visibility.

How will you identify and reward active creators during the events, and what role does the “Tiny Fighters community members pass” play in incentivizing creator participation?

Joining our community puts you in the right position to become a ‘Tiny Creator’. See what it means, and how it can help creator reading this document : https://pitch.com/v/tiny-creator-deal-i8y96y

We’re also developing a bot (targeting players, creators and collectors) to create community activation across communities throught custom rumbles. This bot will allow us to perform daily games in The Sandbox theme, and reward the winners with $SAND! (The bot will be deploy in september in Tiny Fighters discord as an alpha)

We will identify both gamers and creators through our live events and community contests, hosted in our Discord and on X, giving multiple opportunities to be recognized and rewarded.

We have proven experience in this area, from leading various successful competitions (most recently during BC3) to organizing game nights across other metaverses such as Nifty Island.

The Tiny Fighters brand was born from a simple mission: create more opportunities for gamers and creators in the metaverse.

We’re building and working with a network of active creators in the ecosystem, with the ambition to grow the brand and multiply opportunities for them.

Joining our community puts you in the right position to become a “Tiny Creator”. See exactly what this means, and how it benefits creators, here: https://pitch.com/v/tiny-creator-deal-i8y96y

We are also developing a custom community activation bot designed for metaverse engagement.

This bot will enable daily mini-games themed around The Sandbox, run directly in Discord, and reward winners with $SAND.

The alpha launch is scheduled for September in the Tiny Fighters Discord. If successful, we plan on running a SIP to help us distribute it, so more communities can make the most out of it!

https://x.com/TheTinyFighters/status/1912786251230425303

What contingency plans do you have if you face challenges in securing brand partners or meeting the 500+ participant goal, given the tight timeline?

If we encounter partner or participation challenges:

  • Brand fallback: We will activate a pool of pre-identified indie Web3 brands already interested in entering The Sandbox but waiting for the right activation. Over the past months, we’ve been leading a targeted business development campaign in the Web3 space and have established a network of potential partners ready to try these events.

  • Flexible scaling: We’re used to the natural ups and downs of Web3 audiences and know the importance of being highly reactive and adaptable. If brand slots take longer to fill or audience size fluctuates, we will adjust Game Night frequency, scope, and reward allocation to maintain quality while optimizing impact based on campaign performance.

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