Research: Extending Proven Web3-Web2 Content Distribution to Sandbox

đź’¬ General
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GM Sandbox DAO community!

I’m danysaadia from Dixo OnChain, and we’ve achieved something most thought impossible: seamless automatic podcast and audio distribution from Web3 infrastructure to traditional platforms.

@Money and @Lanzer from SDGP suggested we explore extending our proven technology to The Sandbox ecosystem. And before submitting a Web3 Integration grant application, we need to understand what’s technically feasible and valuable to your community.

What We’ve Already Proven Works:

The Problem We Solved: Most Web3 content platforms force creators to choose between decentralized ownership OR mainstream reach. Upload to IPFS but can’t get on Spotify or YouTube for example. Or use traditional platforms but lose ownership.

Our Revolutionary Solution:

  • :white_check_mark: Automatic RSS Generation: From ApeChain metadata and IPFS audio storage
  • :white_check_mark: Zero Manual Work: Creators upload once to Web3, automatically appear on Spotify, Apple Podcasts, YouTube with their own RSS feed
  • :white_check_mark: NFT Token Gating: Audiobooks and premium podcast content unlocked by NFT ownership
  • :white_check_mark: Full Creator Ownership: NFT ownership while maintaining mainstream distribution
  • :white_check_mark: Live at Scale: Real creators, real content, real distribution happening now

This is our “secret sauce” - we’ve solved Web3-to-Web2 bridging that others struggle with.

What We Want to Explore:

Triple Distribution Vision: Extend our proven RSS automation to add The Sandbox as the third distribution channel:

  • Web3 Ownership (ApeChain + IPFS) :white_check_mark: Already works
  • Web2 Reach (Spotify, Apple, YouTube) :white_check_mark: Already works
  • Metaverse Presence (The Sandbox) :red_question_mark: What we want to explore

The Integration Concept: When creators upload new podcast episodes, the same RSS system that updates Spotify could also update their Sandbox experiences - keeping virtual worlds fresh automatically.

Key Technical Questions We Need Your Help With:

1. RSS-Triggered Updates:

  • Can RSS feed updates trigger any automated changes in Game Maker experiences?
  • Are there mechanisms for external data to update quests, unlock areas, or modify content?
  • Or does everything need to be manually created/updated?

2. IPFS Audio Integration + NFT Gating:

  • Can Game Maker assets reference external IPFS content?
  • What are the current audio capabilities and limitations in Sandbox experiences?
  • Could we create “audio NFT galleries” that play content from IPFS?
  • Could NFT ownership unlock premium audio content within Sandbox experiences?

3. Cross-Platform Rewards:

  • How do successful projects handle reward systems that bridge external platforms?
  • Could engagement on our platform (ratings, shares) unlock Sandbox rewards?
  • What’s the best approach for $DIXO token integration with $SAND ecosystem?

4. Automated Content Generation:

  • Are there examples of Sandbox experiences that update automatically?
  • What’s the typical complexity for custom behaviors that respond to external triggers?
  • How do creators currently keep their experiences fresh and engaging?

Community Interest Questions:

Educational Content:

  • Is there demand for educational/podcast content within Sandbox experiences?
  • Do users want audio content while exploring virtual worlds?
  • Are there successful examples of learning-based experiences?

Social Features:

  • Interest in virtual podcast communities or listening parties?
  • How important is social interaction around content consumption?
  • Examples of successful community-driven experiences?

Creator Monetization:

  • Beyond initial asset sales, how do creators generate ongoing revenue?
  • What content types see the highest engagement and retention?
  • Are there gaps in current monetization options?

Why This Could Be Game-Changing:

For The Sandbox:

  • Metaverse platform with seamless Web2 content integration
  • Attract existing podcast audiences to virtual experiences
  • Position as innovation leader in cross-platform distribution

For Creators:

  • Monetize across Web3, Web2, AND metaverse from single upload
  • NFT-gated premium content creates exclusive experiences for holders
  • Automatic content freshness without manual virtual world updates
  • New revenue streams while keeping existing audiences

For Users:

  • Dynamic, regularly updated experiences
  • Exclusive premium content unlocked by NFT ownership
  • Earn rewards for engagement across platforms (listening, rating, sharing, bookmarking, …)
  • Cross-platform social engagement
  • Educational content gamified through virtual exploration

Our Approach:

We’re not assuming we know what works best for Sandbox. We’re bringing proven technology and asking: “How can this create value for the Sandbox ecosystem?”

We’ve already solved the hardest part (Web3-to-Web2 automation). If there’s genuine technical feasibility and community interest, we’d love to make The Sandbox our third distribution channel.

Questions for the community:

  1. Can RSS feed updates trigger automated changes in Sandbox Game Maker experiences?
  2. Is there real demand for audio/podcast content in virtual experiences?
  3. Are we missing better use cases for our proven RSS automation technology?
  4. Should we be thinking about this integration completely differently?

Thanks for any insights! We’re excited to learn what’s possible and valuable for the Sandbox ecosystem.

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@cryptodiplo @sebga @hishmad @KamiSawZe

I have a feeling you all might have the specific set of skills to lend your expertise :slight_smile:

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This is particularly interesting, but it’s absolutely not applicable. We have no rights or ability to upload custom audio content.
There are many experience examples (Jamiroquai/Atheez/Blondish/etc.) that show this is possible to have our own content, but it’s not open to the public.
Technically, I guess it’s a content uploaded to the experience via GameMaker.
I’ve never seen live audio or video streams in TSB yet.
Regarding trigger types, that’s a very good question. You should ask the team if there are any planned implementations. Currently, no external events can be included in an experience.

Regarding the real demand for audio/podcast : probably yes but not sure it’s a primary goal for TSB.
I highly recommend to try to speak with the core team about this topic.

you can also check the road map :

if you look at the last column “Upcoming roadmap item” at the bottom there is “Fullscreen Video with sound” , maybe something idk.

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This integration has strong potential to bridge Web2 and Web3 audiences, but success hinges on aligning with The Sandbox’s technical constraints.

Explore whether The Sandbox’s API could support external data integration for real-time updates. Alternatively, propose a simplified approach where RSS updates are manually synced to Game Maker assets periodically to reduce complexity.

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Thanks for the detailed feedback! I think there might be some confusion about the type of content we’re discussing.

Regarding audio content restrictions: You mentioned music artists like Jamiroquai/Atheez/Blondish having licensing restrictions. To clarify - we’re talking about original podcast and audiobook content owned by the creators themselves, not copyrighted music. Our creators own 100% of their content rights, so there would be no licensing issues.

Regarding external triggers: This is incredibly valuable feedback! You mentioned “currently, no external events can be included in an experience.” This actually helps us think about a phased approach rather than trying to build everything at once.

What we’re now considering:

Phase 1 - Manual Integration.

  • Creators upload to Dixo OnChain (ApeChain + IPFS) as usual
  • RSS feeds auto-generate by Dixo OnChain to Spotify, Apple, YouTube as usual
  • Creators manually reference IPFS audio in their Sandbox experiences
  • Cross-platform engagement rewards (listen on Spotify → earn in Sandbox)

Phase 2 - Automation (Future):

  • When external triggers become available, automate the manual steps
  • RSS updates automatically trigger Sandbox experience updates

This approach lets us:

  • Start small with proven technology
  • Validate demand without complex automation
  • Build toward full automation when technically possible

Just one question for Phase 1: Can creators manually reference IPFS audio in Game Maker experiences?

We’d rather start with something achievable than wait for perfect automation. What do you think about this phased approach?

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Brilliant insight about starting with a simplified approach! You’ve helped us realize we should start small and prove value before building complex automation.

Revised Approach - Manual Integration First:

Phase 1 - What we’d build:

  • IPFS Audio Templates: Game Maker templates for creators to easily reference their IPFS audio
  • Cross-Platform Rewards Bridge* Listen/engage on Dixo OnChain → earn rewards in Sandbox
  • Creator Onboarding Tools: Simple guides for existing podcasters to extend into Sandbox
  • RSS Notification System: Alert creators when new content is ready to manually add to experiences

Phase 2 - Future automation when APIs allow:

  • Full RSS-to-Sandbox automation
  • Real-time content updates
  • Advanced cross-platform features

This approach:

  • Starts with proven IPFS/ApeChain technology
  • Doesn’t require external triggers that don’t exist yet
  • Builds foundation for future automation

Does this feel like a more realistic starting point? We’d rather prove value with a small manual integration than propose something technically impossible right now.

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It’s necessary and worthwhile to get started and give it a try.

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No
I took the example of Jamiroquai and other artists to show you it’s possible to have audio custom content not to spoil there music (maybe it wasn’t clear enought)
Big or small artist, there is no difference , a custom content is a custom content, anyway…

So, technically, idk if you can link an ipsf hash in GameMaker, if it’s possible it’s absolutly not public, as I said, we don’t have the possibility to add externall files.
Right now, the only wau to do it is to displayan nft, but it works only with static nft, no movie, no music, no gif.
But it’s a hint, something is possible.
*Right now : 2 possibility :
1- display nft (from opensea , nft doesn’t need to be in TSB marketplace)
2- use nft sensor (nft needs to be in the TSB marketplace)