Per conversation with @Tobik , he is unable to create a new discussion in here due to an unknown error when creating posts. This post is being created for him to respond to.
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Q1 Name of your Grant
SandSpark - Community and quality content for The Sandbox
Q2 Total Grant amount in USD ($)
$ 14 880 US$
Q3 Evaluation Factor â Specific
This grant will enable our team to build SandSpark, a high-impact content creation project designed to address two major challenges facing The Sandbox ecosystem today: Firstly, the scarcity of consistently high-quality content creators, and in second place the widespread lack of understanding among gamers and potential investors about how The Sandbox works, how to earn, and how to engage meaningfully with its economy.
Our team of six (content strategists, video editors, and a gameplay creator) will use the grant to produce an ongoing pipeline of professional, engaging, and educational content that showcases the depth and opportunities of The Sandbox.
With this grant, we will:
- Produce and publish high-quality informative content covering Sandbox news (new experiences, seasons, etc.) on YouTube, X, TikTok and Instagram.
- Create instructive gameplay videos and tutorials that guide viewers step by step through how to play The Sandbox and its different mechanics. These videos will cover everything from account setup and avatar customization to LAND navigation, asset interaction, play-to-earn mechanisms, and participation in events.
- Build and manage a Discord community. This will be a space for education, support, and interaction â hosting live Q&As, gameplay hangouts, and challenges to earn different prizes.
Q4 Evaluation Factor â Measurable
Milestone 1 (30%) â Team Setup & Content Infrastructure Launch
Timeline: Month 1
Deliverables:
-
Assemble the full content and editing team (â 6 members) and assign roles for content creation, post-production, community management, and graphic design for social media platforms.
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Set up all technical infrastructure for content production (editing software, project workflows, platform access).
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Launch SandSparkâs branded presence across X, Instagram, TikTok, YouTube, and Discord. This also includes brand identity (logo, color palettes, typography, etc).
-
Publish the first 3 cross-platform video pieces: one informative Sandbox news video, one community announcement, and one gameplay tutorial introducing The Sandbox basics.
Payment: 30%
Milestone 2 (40%) â Content Production & Gameplay Education Rollout
Timeline: Month 2
Deliverables:
Publish 10+ pieces of original content across all platforms (mix of short-form and long-form and social media image posts). These will include:
-
Three gameplay tutorials videos (long videos, 3-5mins)
-
Three informative videos (short reel-kind videos)
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Several image posts on socials and community forum
Focus on the Discord server by onboarding new users to The Sandbox, with daily moderation and weekly community prompts.
Track performance metrics and document user feedback for content improvement.
Payment: 40%
Milestone 3 (30%) â Community Engagement & Growth Activation
Timeline: Month 3
Deliverables:
- Two gameplay tutorials videos (long videos, 3-5mins)
- Three short videos (short reel-kind videos)
- Run one giveaway campaign or content challenge (e.g., âBest Avatar Designâ or âFirst Gameplay Experienceâ) to boost participation and awareness.
- Several image posts on socials and community forum
Final performance metrics and document user feedback for content improvement.
Payment: 30%
Q5 Evaluation Factor â Accountable
Unversed is a web3 marketing agency that creates super high-quality content for crypto companies based in Argentina.
Primary contact (Director): TobĂas K. tobik@unversed.org
Secondary contact (Management and content creation): Maia R. maia@unversed.org
Our agency takes full responsibility for the success, execution, and accountability of this grant. All aspects of content creation, progress reporting, and milestone tracking will be managed directly by our core team throughout the duration of the project.
Q6 Evaluation Factor â Realistic
This grant will have a meaningful impact on The Sandbox ecosystem by addressing current gaps in content visibility and community cohesion with our high-quality media production and community-driven engagement.
We will focus on the following major branches of the TSB Ecosystem: People and Purpose.
People: Our project will support The Sandbox users by simplifying access to information and empowering both new and existing players. By producing easy-to-understand content â including news updates, tutorials, and gameplayâs we will help users navigate the platform, understand its potential, and participate in its social dynamics. Additionally, through our Discord hub, weâll foster an active community space for players to connect, collaborate, and grow together.
Purpose: The Sandbox is built on the vision of user ownership, creativity, and decentralized participation. Our content demystifies the tools and opportunities of the metaverse. We will enable more people to understand how we play, earn, and contribute and in doing so, promote a culture of inclusion. SandSpark will function as a content-driven bridge between The Sandbox and a broader global audience that may not yet see the value or accessibility of Web3 gaming.
Q7 Evaluation Factor â Timely
The grant will wrap up before August 30, but weâre committed to keeping core operations going for a while to continue supporting the community. If the DAO feels good about the journey so far, weâd be excited to apply for a second grant and take SandSparkâs presence in TSB to the next levelâtogether.
Q8 Evaluation Factor â Disclosure
These people will be the ones who will get benefited from the grant:
TobĂas K. (Director of Unversed)
YouTube: https://youtube.com/tobikcc
LinkedIn: https://www.linkedin.com/in/tobĂas-k-840395173/
Maia R. (Management and content creation)
LinkedIn: https://www.linkedin.com/in/maia-rasumoff-468736309/
noReality (Sandbox Walkthrough)
YouTube: https://www.youtube.com/@SandboxWalkthrough
Unversed team (video editors, graphic designers)
Website/portfolio: Unversed | Portfolio
Transparency
Proposed Budget Overview per month
Team Compensation:
TobĂas K: $1,600 (role: supervise the structure, manage team, make payments, make creative decisions, carry the vision)
Mai: $1,100 (role: talk with the different parts for each one of the deliveries, write scripts, manage social media, connect with the community, and appear on the videos).
NoReality: $600 (role: record gameplays, help with the ideas and scripts, interact with the community)
Video Production: $860 (role: edit videos and create stunning graphics with Premiere Pro and After Effects)
Graphic Design: $400 (role: work on a strong visual identity and creative assets to support communication and branding)
production costs & community Perks: $400
Studio rent, essential licenses and software, plus a few small community giveaways.
Total Monthly Budget: $4,960 x 3 = 14 880 US$
Project website
This is the ideal grant application. It was specific, measurable, clearly laid out a plan and clearly demonstrated the value in funding this grant. It answered follow-on questions before even being asked (such as how noReality/Sandbox Walkthrough benefited from this grant).
Q1: Name of your Grant
- Score: 5 of 5
- Decision: Meets intent of the question. No additional input needed.
- Rationale: Excellent name. Superb creativity.
Q2: Total Grant amount in USD ($)
- Score: 4 of 5
- Decision: Meets intent of the question. No additional input needed.
- Rationale: Within acceptable range, and will apply higher scrutiny due to being above $3K.
Q3: Evaluation Factor â Specific
- Score: 4 of 5
- Decision: Meets intent of the question. Additional input needed.
- Rationale: Plan is thorough, specific, and itâs easy to understand what you want to achieve. No penalty to your score will be applied if you donât adjust #3 âBuild and manage a Discord communityâ based on what is requested next. Iâm looking for rationale, not a knee-jerk reactive change.
Something I want to ask about here is, is this Discord already created? I have no expectation that it is, just need to know yes or no. I want you to carefully consider if Discord is the best place for you to put your energy. I watched some of your unversed.org videos and they demonstrate #s 1 and 2 very clearly. Itâs so impactful, I wonder if #3 is truly maximizing your expertise. What about a separate Discord community do you believe is the best place to host Q&As, gameplay hangouts, challenges, etcâŚversus other platforms, or TSB Discord itself? What about managing a separate community makes Discord the solution of choice here?
Q4: Evaluation Factor â Measurable
- Score: 4 of 5
- Decision: Meets intent of the question. Additional input needed.
- Rationale: Great job. Milestones are clear. Only input I request is to confirm that in total, you are producing 3+6+5=14 videos, several images (x2), and one giveaway campaign/content challenge. This is what I counted across your 3 milestones for the content you listed youâll produce.
Q5: Evaluation Factor â Accountable
- Score: 5 of 5
- Decision: Meets intent of the question. No additional input needed.
- Rationale: It is clear who these two points of contact are. Content videos make them readily identifiable. Content from website itself is clearly from real people, voiceover and animations are crisp and demonstrate quality + expertise in content creation. Per discussion in Discord, please email me confirmation of your ownership of the email addresses for Tobik and Maia.
- References: 56s Datai advertisement video, 2m Decentraland tutorial video
Q6: Evaluation Factor â Realistic
- Score: 5 of 5
- Decision: Meets intent of the question. No additional input needed.
- Rationale: Clearly laid out how your application will impact TSB ecosystem. Connected it to people and purpose sections. Reference to community cohesion is directly addressing TSB engagement needs.
Q7: Evaluation Factor â Timely
- Score: 4 of 5
- Decision: Meets intent of the question. No additional input needed.
- Rationale: Timeline is cited in Q4 Measurable. Confirmed Aug 30 completion date and offered additional support if required.
- Note: If successful, is likely to be eligible to apply for second grant.
Q8: Evaluation Factor â Disclosure
- Score: 5 of 5
- Decision: Meets intent of the question. No additional input needed.
- Rationale: One of the best disclosures inputted out of 20 applications. Even went so far as to answer a natural follow-on question for the third contact identified (noReality) and the connection Sandbox Walkthrough has to the grantâs success. Superb.
- Note: Transparency and Team Compensation add-on sections instilled confidence in the viability of this grant application and built faith that this team is here to deliver on its proposed goals.
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As an aside to the above evaluation. I had a totally random thought occur to me as I was reviewing another grant applicationâŚwhat if you were to do some percentage of your videos in your native language? Again, not going to hurt your evaluation if you donât think this is a good fit.
TSB has numerous english speaking content. Your content is high quality, so it will fit in great no matter what language. It might be excellent community engagement if we were to produce high-quality non-english content as well, and we have a sizeable Spanish-speaking SandFamâŚisnât the percentage something close to 25% @theKuntaMC ?
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HI
My name is Adrian, and as you can see, I am one of the individuals involved in this application. Iâm from Poland and have been engaged with The Sandbox since early 2022, starting with Alpha Season 2.
I run a YouTube channel focused on tutorials, game insights, and supportâhelping players navigate events, resolve bugs, and discover ways to work around them.Last year, I even applied for a Sandbox Ambassador position, but unfortunately, they werenât looking for someone for the Eastern European region at the time.
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Our most recent data shows only 8% Spanish speakers.
However, with the low sample size (and pre-existing barrier to reaching those native speakers with our current content), there is certainly reason to suspect that number may be a little higher.
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Thanks, Kunta!
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Thank you for providing your inputs, noReality! Fun fact: Iâve been watching your tutorial for years during Alpha Seasons!
Iâm happy to see a partnership with the Unversed team. This is a very strong grant application.
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Hey @Lanzer! Thank you so much for the thoughtful questions and for taking the time to watch our work, we really appreciate your commitment to SandSpark and the opportunity to scale our project.
Primarily, as for the Q3 rationale aspect in your answer, we carefully considered the fact of forming part of the TSB Discord itself and despite finding it hugely flattering, we do stick to our main goal which emphasizes connecting directly to the community, avoiding possible creative barriers such as the communityâs tone, pace and/or specific interests, which potentially will be mostly guided by our teamâs closer decisions.
Our vision is to build a tight-knit hub and we aim for users to feel ownership and direct connection with the community, something that could be more difficult to achieve within larger and shared Discord servers.
In second place, referring exclusively to the number of deliverables, indeed the number is 14 videos (5 long, 9 short), adding one giveaway campaign and several promotional images (as many as needed).
Lastly, referring to the Spanish proposal, again we truly appreciate not only that you considered the Spanish community, which we are part of, but also that you aim to empower SandSpark as much as us.
Nevertheless, we sincerely think, as we are just recently venturing into this modality, that we should be cautious for now regarding time and amount of work.
We can maybe leave that for the next grant! What do you think? We assure you that we will be able to be far more confident.
Again, Lanzer, we are truly grateful for your response and hoping we can keep scaling this with your help.
With no further ado, we will be waiting for your response.
Best regards,
Maia!
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could be more difficult to achieve within larger and shared Discord servers
Okay, understood.
Nevertheless, we sincerely think, as we are just recently venturing into this modality, that we should be cautious for now regarding time and amount of work.
We can maybe leave that for the next grant! What do you think? We assure you that we will be able to be far more confident.
I need help understanding what you mean. A second grant may not come to pass, so Iâm more focused on this one. Are you saying that you cannot or it doesnât fit your grant application to integrate Spanish into some of your videos? What would be the obstacle to doing so? I wouldnât mind increasing your grant amount to compensate for extra requirements.
Also, when you get a chance, please respond to the additional inputs needed from Q3 and Q4 of my evaluation post. Thank you!
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Hello @Lanzer ,
Thanks again for your time and the opportunity.
Iâd like to provide some additional context regarding Q3 â yes, the Discord server has already been created, though it has not yet been officially launched.
We chose Discord because it remains the primary platform where most Web3 communities naturally gather, interact, and host activities such as gameplay sessions, AMAs, and community events. We believe it offers the most effective environment to reach and engage users in a format that feels natural to the space.
As Mai previously mentioned, we also felt that having our own dedicated server would allow us to establish a distinct tone and pace â something that may be more challenging to achieve within the broader structure of the TSB Discord.
Regarding Q4, we confirm the deliverables as outlined: a total of 14 videos (5 long-form and 9 short-form), several promotional images as needed, and one giveaway campaign/content challenge.
On the Spanish-language proposal â thank you again for raising this and for your openness to adjusting the grant if needed.
To clarify: itâs not that we canât include Spanish elements â we absolutely could. However, we believe that doing it meaningfully would require a proper localization approach, not just translation. That means creating content specifically designed for a Spanish-speaking audience, with its own tone, rhythm, and cultural references. In our view, anything less risks coming across as tokenistic or ineffective.
At this early stage of the project, we feel itâs more strategic and sustainable to focus our creative energy on building a strong foundation in one language â English. Once thatâs in place, weâd be excited to explore expanding into Spanish with the planning and resources it deserves.
That said, weâd be happy to include Spanish subtitles â or subtitles in other languages if needed â in our YouTube videos, and would be glad to discuss what that might require in terms of additional budget.
Thank you again for your thoughtful feedback and continued support. Please let me know if there is anything we havenât responded to yet.
Thanks.
could be more difficult to achieve within larger and shared Discord servers
Q3: Evaluation Factor â Specific
- Score: Remains unchanged at 4 of 5
- Decision: Meets intent of the question. No additional input needed.
- Rationale: Reviewed answers to questions and makes sense.
Q4: Evaluation Factor â Measurable
- Score: Increased from 4 to 5 of 5
- Decision: Meets intent of the question. No additional input needed.
- Rationale: Thank you for confirming.
All 8 answers meet the intent of the question. No additional input needed.
Awaiting response on reply below to see if Q3 Amount will change with Spanish subtitles.
Okay, yes, letâs try Spanish subtitles. Maybe instead of all 14 having Spanish subtitles, do you think it would work better if we only did half, say 7?
What would you like to adjust your amount to in Q2?
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Letâs add +350USD to the total budget.
Final budget would be
$15,230.
Regards,
Tobik
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Amount increase from $14,880 by $350 to $15,230 is accepted.
This Grant has been approved @Geraldine @Paul. Is the next step that you will contact @Tobik & @m4inet with instructions, or do I need to do something?
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