Content Creator Management Platform

đź’ˇ SIP: Ideas All Ideas
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This idea was sparked by the discussion here: link to forum post.

Currently, content creators face challenges monetizing in the early stages, especially those producing high-quality content or aiming for a polished finish. Scaling and improving their work is often constrained by limited resources, particularly in niche markets where virality is crucial.

For effective guerrilla marketing, it would be beneficial to have more content about The Sandbox created by a diverse range of creators. However, generating this organically is challenging. Quantity is key for saturating social media platforms like TikTok, X (formerly Twitter), and Instagram Reels.

The Sandbox is a game that rewards users in $SAND, making the opportunity substantial. However, coordinating a large group of content creators can be complex. Fortunately, there are existing internal platforms that can help facilitate this process.

Here’s a concept to streamline these efforts:

The idea is to build a platform where a “Manager” (appointed by the DAO or The Sandbox) with a designated budget could:

  1. Specify the type of content needed.
  2. Set guidelines for target social media channels.
  3. Determine the required volume of content for each campaign.
  4. Validate that the content has been correctly submitted.
  5. Pay rewards to content creators upon successful submission.

For instance, a content creator like “@gonzacolo” could upload links to the platform proving they’ve posted, say, 3 threads on X, 3 TikTok Reels, 3 Instagram Reels, and a YouTube video featuring a specific experience in The Sandbox. If the Manager approves the submissions, the creator would receive a pre-agreed reward in $SAND.

Additionally, if the content is of exceptional quality or garners significant engagement, there could be a review process to award a bonus.

To ensure transparency, funds could be held on-chain in a smart contract specifically designated for this purpose, ensuring that the allocated $SAND is used appropriately. The Manager would receive a monthly payment for overseeing the initiative, handling responsibilities, and coordinating with content creators.

I’d love to hear your thoughts on this.

Based on our technical experience, I believe this is entirely feasible. From our social media experience, we know that similar systems are already being successfully implemented.

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Hi Gonzacolo! I’m having a tough time visualizing your SIP idea. Can you create a graphic or describe it in a different way? :slightly_smiling_face:

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Hey @Lanzer, thanks for your interest and for taking the time to review the idea.

Yes, absolutely!

Two years ago, a CM showed me something similar. He had built a management platform from scratch, which is where I got the inspiration.

In his case, there weren’t any on-chain components, but I’ll reach out to him to see if he still has the wireframes or screenshots.

If he does, I’ll share them with you.

It might take a bit of time :grimacing:

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Awesome! Sounds good! I’d love to be able to picture what you’re describe. Apologies that I’m able to understand it

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Hey @Gonzacolo,

I am not sure I understand entirely your idea but let me try to explain in my terms what I got from your explanation:
You are proposing to allow any creator of TSB advertising his work via social medias to get rewarded for his effort of advertisement. The effort will be measured against predefines criteria and if fullfilled we will be rewarded in $SAND. It as mix of non certified ambassador and creator reward. But as you want do it with “quantity” that “saturate” platforms I assume it can only be achived by multiplication of very small projects.
Few questions based on that:

  • how do effectivelw balance the quantity vs the quality ? TSB has been suffering during the NFT hype about this quality issue that today still has negative impact on the project.
  • how one person can really assess and control effectively this quantity of projects? (eg: how do we avoid bots, submission using original creator material vs copycat posts, threads?)
  • I have no exp. in the fieled but what would you judge a reasonable reward for small creator keeping in mind that you multiply by quantity?